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Close-ups | Small type: Jali Greek by Kostas Bartsokas and Mohamad Dakak (Foundry5)
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Out in the wild
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A6 flyer with adapted layout: the small text between the staff lines is too small for this format and works better on the back of the flyer.
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Development of the lettering on a music sheet.
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Process and experiments
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Experiments with the typeface “Tchaikovsky” by Joanna Vu (not used)
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Individual band members
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Challenges & Solutions
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Goals | Challenges | Solutions | Learnings
It was a challenge to integrate the entire band into a coherent composition without overcrowding the overall image. The airy yellow supports the negative space, while the dancing lettering adds a sense of lightness. Another challenge was translating the band’s sound and atmosphere into a visual language without falling into clichés. With blues and jazz, familiar motifs such as a guitar as a central element quickly suggest themselves. I wanted to step away from these conventions while still integrating recognisable elements such as musical staff lines.
Goals | Challenges | Solutions | Learnings
It was a challenge to integrate the entire band into a coherent composition without overcrowding the overall image. The airy yellow supports the negative space, while the dancing lettering adds a sense of lightness. Another challenge was translating the band’s sound and atmosphere into a visual language without falling into clichés. With blues and jazz, familiar motifs such as a guitar as a central element quickly suggest themselves. I wanted to step away from these conventions while still integrating recognisable elements such as musical staff lines.
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“Of all the achievements of the human mind, the birth of the alphabet is the most momentous.”
Frederic Goudy